Alan Pears, AM, is one of Australia’s best-regarded sustainability experts.
He is a senior industry fellow at RMIT University, advises a number of industry and community organisations and works as a consultant. He writes a column in each issue of Renew magazine: you can buy an e-book of Alan’s columns from 1997 to 2016 at shop.renew.org.au.
In this issue: Alan Pears on mitigating adverse effects of going off gas, why energy companies don’t understand consumers, and communicating energy efficiency more... efficiently!
Fundamentally, people and businesses don’t want energy—or technology. What they want is services that offer them value—and that value is a matter of perception.